In the competitive world of drop-shipping, customer retention is as crucial as acquisition. Acbuy leverages the power of spreadsheets to analyze customer behaviors and implement data-driven strategies to predict and prevent client attrition - all while using an accessible and scalable approach.
Acbuy's spreadsheet system integrates multiple touchpoints:
The spreadsheet platform calculates churn risk scores through:
Conditional formatting automatically highlights high-risk accounts in red
| Warning Trigger | Threshold Value | Action Linked |
|---|---|---|
| No purchase | >30 days | Automated discount code |
| Reduced browsing | >50% decrease | Personalized product email |
| Unopened emails | 3 consecutive | SMS follow-up |
Dynamic coupon values based on:
Automated product suggestions factoring:
Scheduled interventions including:
The spreadsheet tracks 16 key metrics to measure intervention success:
{{Insert Bar Chart Placeholder}}Example: March 2023 campaign achieved 73% retention among high-risk customers contacted within 7 days of inactivity
"After automating our 'win-back' campaign spreadsheet, Acbuy reduced customer churn by 39% in one quarter"
- Zhang Wei, Head of E-Commerce